The Autumn Winter 2026 fashion month, commonly referred to as AW26, is set to unfold across the global fashion capitals, bringing together designers, editors, buyers, celebrities and cultural tastemakers for one of the most influential periods in the fashion calendar. Spanning New York, London, Milan and Paris, AW26 will define the creative and commercial direction of fashion for the year ahead.
From runway shows and presentations to off-calendar activations and brand experiences, fashion month remains the industry’s most powerful stage for storytelling, trend-setting and cultural relevance.
New York Fashion Week
Thursday 5 February to Tuesday 10 February 2026
Fashion month opens in New York, where American designers present Autumn Winter 2026 collections through a mix of runway shows, presentations and off-calendar activations.
Key Shows to Watch
- Calvin Klein
- Michael Kors
- Tory Burch
- Proenza Schouler
- Coach
- Marc Jacobs
Day to Day Highlights
- Day 1 to 2: Emerging designers and independent labels set the tone with presentations and intimate shows
- Day 3 to 4: Core American brands deliver polished runway statements focused on wearability
- Day 5 to 6: High-profile shows and celebrity-heavy front rows close the week
London Fashion Week
Thursday 19 February to Monday 23 February 2026
London follows with a tightly packed schedule that champions emerging talent, experimental design and independent fashion voices. This week often delivers the most conceptual and creative statements of the season.
Key Shows to Watch
- Burberry
- Simone Rocha
- Erdem
- JW Anderson
- Chopova Lowena
Day to Day Highlights
- Day 1: New generation designers and fashion school graduates dominate the schedule
- Day 2 to 3: Established creative voices deliver conceptual runway moments
- Day 4 to 5: Burberry anchors the week, drawing global attention and defining the London narrative
Milan Fashion Week
Tuesday 24 February to Monday 2 March 2026
Milan Fashion Week places focus on luxury craftsmanship, tailoring and heritage fashion houses, setting a refined and commercial tone as the season progresses.
Key Shows to Watch
- Gucci
- Prada
- Versace
- Bottega Veneta
- Ferragamo
- Dolce and Gabbana
Day to Day Highlights
- Day 1 to 2: Emerging Italian brands and refined tailoring set the pace
- Day 3 to 5: Prada, Versace and Gucci dominate the conversation
- Day 6 to 7: Grand finales with high glamour and buyer-focused collections
Paris Fashion Week
Monday 2 March to Tuesday 10 March 2026
Paris closes fashion month with the most extensive schedule, hosting the world’s leading luxury houses alongside avant-garde designers. This final leg often defines the overarching narrative and key trends of the season.
Key Shows to Watch
- Chanel
- Dior
- Saint Laurent
- Louis Vuitton
- Balenciaga
- Givenchy
- Alexander McQueen
Day to Day Highlights
- Day 1 to 3: Conceptual designers and independent labels lead with strong narratives
- Day 4 to 6: Dior, Saint Laurent and Balenciaga command global attention
- Day 7 to 9: Luxury heavyweights Chanel and Louis Vuitton deliver defining moments
- Final Day: Fashion month closes with high-impact finales and industry reflection
Across these five weeks, buyers finalise orders for stores, editors shape the cultural narrative of the season and brands position themselves for the commercial realities of 2026. Beyond the runway, AW26 will also feature showroom appointments, private dinners, brand activations and digital launches that extend the influence of fashion month far beyond the catwalk.
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